The logo created for Wish List Hero helps nonprofits get the items they need. My client, Heather Hiscox, is fun to work with, and I enjoyed designing this logo.
I referenced a list within the character and used a strong shield as the overall shape. The colors were chosen to be a more sophisticated palette than what one might assume the hero's primary colors might be.
Front of postcard to inform nonprofits about Wish List Hero at a community event. The feeling to convey was approachable and an easy way to help others.

The back of the postcard has more information about how Wish List Hero helps nonprofits.

My client wanted an easy-to-understand infographic she could send in the Wish List Hero e-newsletter. After receiving this, multiple new nonprofits immediately signed up to be on Wish List Hero's website.
This graphic can be repurposed on other social media channels to continue to show how fun and easy it is for people to help their local nonprofits using Wish List Hero.
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